Read the Southeast Region Validation Report here.
The United States Department of Agriculture’s Food and Nutrition Service requires that surveys used to evaluate Supplemental Nutrition Assistance Program Education direct education interventions are not to include images with or references to brand name (branded) items (USDA-FNS, 2021). The primary aim of this study was to make surveys more accessible by determining if replacing branded images with unbranded images would affect how individuals responded to the survey questions. A total of 54 participants completed both pre- and post-surveys and were included in analyses. A Spearman’s rank-order correlation showed moderate (rs = 0.62) to strong (rs = 0.82) correlations for the four questions tested. These results support using unbranded images and show that participant responses to questions with unbranded images were very similar to their responses to questions with branded images.